Digital Asset Management and visual content creation
Research proves that images and videos can greatly influence what people choose to buy:
93% of buying decisions are influenced by visuals on social media High-quality product images increase conversions by 111% Consistent on-brand experience across platforms raises revenue by 23%
Yet, many hospitality and travel brands struggle with the effective use of their visual assets. Photos, videos, and presentations are scattered in obscure folders, challenging to locate and oftenvanish without a trace, while creating and sharing content demands significant manual effort. This results in a missed opportunity. In an industry where experiences are everything and visuals play a key role
DOES YOUR BRAND LEVERAGE THE POWER OF VISUALS?
Research proves that images and videos can greatly influence what people choose to buy:
93% of buying decisions are influenced by visuals on social media
High-quality product images increase conversions by 111%
Consistent on-brand experience across platforms raises revenue by 23%
Yet, many hospitality and travel brands struggle with the effective use of their visual assets. Photos, videos, and presentations are scattered in obscure folders, challenging to locate and oftenvanish without a trace, while creating and sharing content demands significant manual effort. This results in a missed opportunity. In an industry where experiences are everything and visuals play a key role
DOES YOUR BRAND LEVERAGE THE POWER OF VISUALS?
AMANA DIGITAL ASSET MANAGEMENT (DAM) SYSTEM
ensures your team can effortlessly access, distribute, and utilize on-brand, high-quality visuals. It enhances brand consistency and accelerates the creation and deployment of personalized, engaging content, providing a competitive advantage to your brand.
CREATE INSPIRING BRAND EXPERIENCES
Expand your brands reach by tailoring campaigns for diverse audiences. With on-brand digital contentreadily available, you can unlock revenue opportunities and craft engaging, inspiring brand experiences. Imagine a world where every image, video, and design element perfectly aligns with your brands essence, instantly grabbing attention and fostering a desire to explore.
Boost Sales and Brand Loyalty with inspiring content Improve Efficiency with AI and robust functionality Collaborate Effectively with internal and external teams
Ready to optimize your digital content strategy? Download our free guide and Amana DAM presentation:
AMANA DIGITAL ASSET MANAGEMENT (DAM) SYSTEM provides a full range of tools to optimize your
work.
USER-FRIENDLY INTERFACE
Access to all media on one platform Unlimited libraries – COLLECTIONS Unlimited share to Users and Non-Users Configurable Metadata/Taxonomy Structure Custom URL and Branded Interface Users and Groups Rights Management Media protection with watermarks Bulk editing and preset configuration
AI-powered Object, Face, Emotion, Age group recognition Automatic image resizing and customizable settings Geo-tagging and localization on a map Robust Search engine (Google style, Boolean, wildcard queries) Import via Drag & Drop, Download, Express File Transer Export via temporary or permanent links Team-work tools with in-system and email notifications Download tracking, asset linking, file version control
Amana Digital Asset Management (DAM) System is tailored to the needs of Hospitality and Travel.
It is easy to implement (requiring no technical expertise) and easy to use. The system is affordable and
provides great value for money with its robust functionality and AI features.
For larger accounts, our software development team can create custom integrations, enhance AI
capabilities, and implement on-demand modifications.
The Amana Club team has first-hand experience in Hospitality and Travel, we understand the pain points
and specific requirements of the industry. We provide support every step of the way, including product
demos, onboarding, content uploads, and trainings.
INCLUDED: pre-configured taxonomy templates for tourism boards, hotels, restaurants, tour operators, destination management companies, travel agencies, event organizers, airlines.
WE CREATE STUNNING VISUALS TO SUPPORT YOUR BRAND STORY
HOTELS
GASTRONOMY
DESTINATIONS
EXPERIENCES
CULTURE
Amana Club also assists Hospitality and Travel brands in crafting high-quality content. We connect youwith award-winning photographers, videographers, and creative professionals to produce visualcontent that resonates with your chosen audience on an emotional level, delivering a compellingmessage.
Whether its a photo shoot for a new hotel property, aerial drone photography of a tourism destination,or a video documentary for your travel blog, our creative team ensures you receive stunning content.
We are a team of professionals passionate about travel, brand storytelling and technology. We strive tomake a positive impact by promoting the beauty of our world and connecting people.
Our team members come from different backgrounds – from technology to media, from large TMCs to luxury hotels, our combined expertise creates a competitive advantage for our partners.
Hospitality and service lie at the core of our culture. We highly value long-term relationships and consistently deliver on our promises.
Meet the Team
Svetlana Bezrodnaya
team members worldwide, and growing
Thomas Andersen
15
Svetlana is an expert in MICE, Corporate Hospitality and Luxury Leisure, passionate about creating memorable and meaningful experiences for individuals and brands.
After 20 years in leadership roles with the largest Japanese and European Travel Management companies, she is now leading Amana Club to support hospitality and travel brands and connect them with the right audiences.
Having organized corporate events, brand activation and event marketing campaigns in 100+ countries for the world’s leading consumer brands, she helps partner destinations, hotels and incoming MICE operators define the best growth strategy and implement it.
Based in France. Has travelled to 65 countries.
A professional photographer and film producer, educated in New York and Copenhagen.
Over the past 10 years Thomas has been shooting campaigns for luxury hotel brands like Mandarin Oriental, Four Seasons, Six Senses, Park Hyatt, Alila and other 5-star hotels and resorts all over the world.
Thomas is curating visual content production for Amana Club’s clients, ensuring our creative teams produce on-brand high-impact visual representation driving sales and loyalty.
Based in Denmark. Has travelled to 50 countries.
CREATIVE DIRECTOR
CEO
With passion for travel and strong industry expertise, we leverage our vast network and experience to spot trends, find innovative solutions and fulfill our clients' goals.
Paris | London | Dublin | Copenhagen | Dubai | Singapore | Tokyo | Shanghai
Svetlana Bezrodnaya CEO
With 20 years in leadership roles with Japanese and European TMCs, Svetlana has got vast experience in Brand Management, Corporate Hospitality, MICE, Luxury Leisure. Organized corporate events, brandactivation and event marketing campaigns in 100+ countries for the world’s leading consumer brands.
Thomas Andersen Creative Director
A professional photographer and film producer, educated in New York and Copenhagen. Over the past 15 years Thomas has been shooting campaigns for luxury hotel brands like Mandarin Oriental, Four Seasons, Six Senses, Park Hyatt, Alila and other 5-star hotels and resorts all over the world.
MALIN RENSTROM Business Development Director
Originally from Sweden, Malin has found her power place in Singapore, where she has resided for a decade now. At Amana Club she is handling strategic projects and new business development.
Based in Singapore. Has travelled to 25 countries.
ANNA CROTTY Account Director
Travel industry expert with background in TMCs, BTM and MICE agencies. Anna is a point of contact for our partners on European and CIS Markets. She is also supervising Amana Club’s trade shows activities.
Based in Ireland. Has travelled to 40 countries.
WANG ZHAN Business Development Director
A multilingual travel professional (Mandarin, English, French), experienced in sales and marketing for luxury hotels. Wang is supporting Amana Club’s clients and partners by connecting European and Asia-Pacific Markets.